From Raw Materials to Formulation: How Data-Driven Decisions Accelerate Time-to-Market

Convervita at Polo Innovation Day 2026

Convervita is proud to support Chiraz Khayat, PhD, Head of Global Distribution Network at Microfactory, as she takes the stage at the Polo Innovation Day on October 21st, 2026 at Fiera di Bergamo.

Her talk: « From raw materials to formulation: evaluate earlier, decide faster, accelerate time-to-market. »

Chiraz Khayat, PhD, speaker at Polo Innovation Day 2026, Fiera di Bergamo, presenting on cosmetic product development and data-driven decision making for Microfactory.

The Challenge: Deciding Too Late in the Development Process

One of the most costly patterns in cosmetic product development is making key decisions too late. Teams invest significant time and resources before they have the data they need to move forward with confidence.

In product management consulting, this is a recurring issue. The problem is rarely a lack of information. It is the timing of when that information becomes available.

Microfactory‘s approach addresses this directly.

A Technology Platform Built for Earlier, Smarter Decisions

By combining microfluidics, biochip technology, and advanced imaging, Microfactory measures product-skin interactions under controlled and reproducible conditions.

The T-Skin®, U-Skin® and Smart-Pore® platforms give R&D teams quantitative data on skincare, makeup, and antiperspirant performance from the earliest stages of development, not just at the end.

This means teams can:

  • Screen and compare candidates faster
  • Make informed decisions earlier in the process
  • Reduce the time and cost associated with product development

What This Means for Product Strategy

Accelerating innovation is not just about working faster. It is about having the right data at the right moment to make better decisions.

This is at the core of what we do at Convervita. Effective product management consulting is not about adding more process. It is about helping teams identify where decisions are being delayed, why, and how to unblock them.

Chiraz Khayat’s intervention at Polo Innovation Day is a concrete example of this approach applied to the cosmetic industry.

Join Us at Fiera di Bergamo

📅 October 21, 2026
🕧 12:30
📍 Fiera di Bergamo — Polo Innovation Day

👉 Register here: https://lnkd.in/eDJUqARJ

About Convervita

Convervita is a product management consulting practice helping product leaders and R&D teams make faster, clearer, and more confident decisions. From strategy to execution, we work with companies navigating complex product challenges across international markets.

 

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